21.) This approach to pricing considers the value that customers are actually willing to pay.

a.) odd pricing

b.) cost-based pricing

c.) customary pricing

d.) discrimination pricing

e.) demand-based pricing

24.) As relationship selling gains in acceptance and behavior-based performance becomes more important, the performance of salespeople is more likely to be evaluated according to:

a.) communication skills and attitude

b.) number of new accounts opened.

c.) revenue produced.

d.) sales volume produced.

e.) net dollar profits.