Consider the lifetime value of customers (CLV). Choose a business and show how you would go about developing a quantitative formulation that captures… | Cheap Nursing Papers

Consider the lifetime value of customers (CLV). Choose a business and show how you would go about developing a quantitative formulation that captures…

Consider the lifetime value of customers (CLV). Choose a business and show how you would go about developing a quantitative formulation that captures the concept. How would that business change if they totally embraced the customer equity concept and maximized CLV?

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